---
title: "Shopify alternative for growing brands - Slap Apps"
canonical_url: "https://slap-apps.de/en/services/shopify-alternative"
last_updated: "2026-11-10T13:13:23.227Z"
meta:
  description: "The Shopify alternative for brands with complex products, B2B or their own processes: a custom online store without app chaos and platform fees."
  "og:description": "The Shopify alternative for brands with complex products, B2B or their own processes: a custom online store without app chaos and platform fees."
  "og:title": "Shopify alternative for growing brands - Slap Apps"
---

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Your own store**instead of renting**

# The Shopify alternative for growing brands.

Shopify is a good start. But when your store needs more than the system can do, you need an alternative that grows with you: a custom online store built for your products and processes.

[Get in touch](https://slap-apps.de/en/contact?thema=shopify-migration)

~~Shopify~~ Your store

- Products & variants
- Customer accounts
- Order history
- Content & blog
- URLs & redirects

**Everything moved.**

App subscriptions**add up**

## A new app for every feature, a new fee every month. At some point you work more against Shopify than with it.

- ### Too many apps

  Your store only runs with a dozen apps. Each one costs extra, each one slows things down and every update can break something.
- ### Rising fees

  Plan, app subscriptions and transaction fees grow with your revenue, without your store doing more.
- ### Rigid checkout

  Custom rules for shipping, discounts or payment methods can only be implemented to a limited extent.
- ### Complex products

  Variants, configurators or made-to-order products don’t fit Shopify’s product logic.
- ### B2B requirements

  Customer prices, company accounts and invoice payment are only available with Plus or through more apps.
- ### Integrations

  ERP, PIM or inventory systems only connect through workarounds, and data is maintained twice.

Honestly**compared**

## Shopify, Shopify Plus or a custom store?

An honest comparison. Shopify isn’t bad, it just isn’t made for every store.

Shopify, Shopify Plus or a custom store?

|  | Costs | Transaction fees | Checkout | B2B | Complex products | ERP & integrations | Code & data | Time to launch |
| --- | --- | --- | --- | --- | --- | --- | --- |
|  | Monthly plan plus app fees | Extra fee with external payment providers | Standard, barely customizable | Only through apps | Fixed variant logic | Through apps and workarounds | Shopify’s platform | Ready right away |
|  | High monthly plan plus apps | Lower extra fee | Extensible within Shopify’s limits | Basic features included | Fixed variant logic | Through APIs with limits | Shopify’s platform | Ready quickly |
|  | One-time development, then hosting and maintenance | No platform fee | Fully customizable | Built around your processes | As complex as needed, including 3D configurators | Directly to ERP, PIM and CRM | Your code, your data | A few weeks to months |

[What does Shopify cost your store?Plan, apps and fees over 3 or 5 years, calculated in a minute.Open calculator ](https://slap-apps.de/en/shopify-cost-calculator)

- ### Quick start

  You want to go live within days and first test whether your product sells.
- ### Small catalog

  A few products with simple variants that fit the standard structure well.
- ### Standard processes

  Shipping, payment and discounts work for you the way they do for most stores.
- ### Small budget

  It’s too early for a custom store. Then a store builder is the sensible choice.

Tailor-made**instead of Shopify**

## What we build instead of Shopify.

Depending on where Shopify hits its limits for you, here is the right solution.

- [Shopify migrationWe move products, customers, orders and URLs into your new store without losing rankings.](https://slap-apps.de/en/services/shopify-migration)
- [3D product configuratorFor products with many variants that customers build themselves in 3D.](https://slap-apps.de/en/services/3d-configurator)
- [B2B storeWith customer prices, company accounts, invoice payment and ERP integration.](https://slap-apps.de/en/services/b2b-store)

- 500M+euros in revenue processed through our stores.
- 100%custom code. No site builder, no compromises.
- 1team, from concept to go-live.

![Trond von Stern, CEO of caratec](https://slap-apps.de/cdn-cgi/image/w=320,f=auto/http://assets.slap-apps.de/slap-apps/e-comm/img/proof/trond-caratec.png)

> „Our old store was at its limit. Now we sell products that simply weren’t technically possible before.“

***Trond von Stern, CEO @caratec***

FAQ**Honest answers**

## Questions about the Shopify alternative.

Your question isn’t here? Write to us, we usually reply the same day.

Sometimes, yes. But if your problem is checkout logic, complex products or integrations, Plus often only solves part of it and costs a lot more. We discuss that openly in the workshop.

## **Ready, set - go?**

Let’s get started today and talk about your project. Remember: your products can do more.

[Get in touch](tel:+491738027610) [Send a request](https://slap-apps.de/en/contact?thema=shopify-migration)